Panoramica del progetto

This project involved the production and coordinated delivery of XXL illuminated poster graphics for Audiotechno hearing centres across multiple locations in Spain.

The objective was to create a consistent in-store promotional campaign using illuminated LED lightbox displays installed throughout the Audiotechno clinic network.

The campaign included multiple promotional visuals focused on hearing aid technology and hearing aid battery promotions, produced in both Spanish and Catalan versions depending on regional store requirements.

A key part of the project was managing the distribution and coordination of deliveries across several clinic locations including Madrid, Valencia, Gandia, Reus, Sagunto, and Dénia.

Rather than functioning as a single print order, this project operated as a structured multi-location retail campaign rollout.

Panoramica del progetto

Location: Spain
Industry: Hearing Care / Healthcare Retail
Use case: Multi-store promotional display campaign
Format: XXL PET backlit graphics
Application: Illuminated in-store LED lightbox systems

Cosa abbiamo fornito

• 9 × XXL illuminated poster graphics
• PET backlit print production
• Multiple language campaign versions
• Store-by-store delivery coordination
• National multi-location shipment management

Scope of Supply

This project included coordinated campaign supply across multiple Audiotechno clinic locations including:

• Madrid Alcalá
• Gandia
• Valencia
• Sagunto
• Reus
• Dénia

The rollout included:

• Spanish campaign graphics
• Catalan regional versions
• Multiple campaign themes
• Coordinated packaging and shipment logistics
• Distribution to individual clinic locations

This ensured campaign consistency while adapting graphics to regional market requirements.

Perché questa configurazione ha funzionato

This setup worked particularly well because illuminated in-store campaigns are highly effective within healthcare retail environments where visibility, clarity, and professionalism are essential.

The backlit poster graphics create significantly stronger visual impact compared to standard printed posters while helping promotional messaging remain clean and easy to read inside clinical retail spaces.

The use of XXL formats also allowed the campaign visuals to become a dominant visual feature within the clinics rather than secondary supporting graphics.

Managing the project as a coordinated multi-location rollout ensured:

• consistent branding
• consistent campaign timing
• unified visual presentation
• simplified deployment for the client

The inclusion of multi-language graphics also allowed the campaign to remain locally relevant while maintaining overall national brand consistency.

Produzione & Finitura

The graphics were produced using PET backlit print material specifically designed for illuminated LED lightbox systems.

This material provides:

• strong colour vibrancy
• even light diffusion
• high contrast readability
• professional illuminated presentation

The final graphics were optimised specifically for retail healthcare environments where clean communication and premium presentation are critical.

Risultato

The completed rollout provided Audiotechno with a coordinated national in-store promotional campaign system across multiple clinic locations.

The illuminated XXL graphics helped strengthen campaign visibility while reinforcing a cleaner and more professional customer-facing healthcare retail environment.