Project Overview

Wheeler Display supplied two Ø100 cm LED outdoor round lightbox signs for SuperCycle in Oberhautzental, Austria, delivering high-impact exterior branding designed for permanent façade installation.

The brief was to create a bold, highly visible illuminated sign that reinforces brand identity and ensures strong visibility both day and night. For fitness and cycling studios, clear street presence is essential for walk-in traffic and brand recognition.

The Ø100 cm format provides strong visual scale, while edge-lit LED illumination ensures even brightness across the full circular surface. The result is a clean, high-contrast black-and-white display designed for long-term exterior use.

Project Snapshot

Location: Oberhautzental, Austria
Industry: Fitness / Cycling Studio
Use Case: Exterior Branding Signage
Format: Ø100 cm Round LED Lightbox
Quantity: 2 Units
Installation Type: Wall-Mounted Projecting Façade Sign

What We Delivered

• 2 × Ø100 cm LED outdoor round lightbox signs
• Double-sided illuminated display
• Acrylic faces with aluminium housing
• Black finish for strong brand contrast
• Edge-lit LED illumination system
• High-contrast custom printed graphics
• Supplied fully assembled and installation-ready

Why This Setup Worked

This configuration was designed to maximise visibility and reinforce a strong, modern brand presence.

• Ø100 cm format ensures strong visibility from distance
• Circular design complements contemporary studio branding
• High-contrast graphics improve legibility in all conditions
• Edge-lit LED system delivers consistent day and night performance
• Aluminium construction supports long-term outdoor durability
• Halo illumination effect enhances visual impact after dark

The projecting wall-mounted installation increases visibility from multiple approach angles, strengthening street presence.

Production & Finish

All graphics were produced in-house using high-resolution backlit film printing, calibrated to preserve the sharp contrast of SuperCycle’s black-and-white brand identity.

Each unit was:

• Trimmed and fitted in-house
• Quality checked for uniform illumination
• Tested for consistent brightness across the full surface
• Prepared for secure dispatch

The aluminium and acrylic construction ensures a clean, durable finish suitable for long-term exterior installation.

Outcome

The installed Ø100 cm LED round lightbox signs provide SuperCycle with a bold and highly visible exterior branding solution.

The installation delivers:

• Strong street-level brand visibility
• Clear recognition during day and night
• Even, glare-free LED illumination
• Durable construction for continuous commercial use

The result is a clean, modern façade sign that strengthens brand presence and improves visibility in a competitive fitness environment.