Project Overview
Wheeler Display supplied two Ø100 cm LED outdoor round display lightbox signs for SuperCycle in Oberhautzental, Austria, delivering high-impact exterior branding signage designed for permanent façade installation.
The brief required a bold, highly visible illuminated sign that reinforces brand identity and ensures strong day-and-night visibility. For fitness and cycling studios, exterior recognition and clear street presence are critical for walk-in traffic and brand positioning.
The 100 cm diameter format provides strong visual scale, while edge-lit LED illumination ensures even brightness across the full circular surface. The result is a clean, high-contrast black-and-white illuminated display built for long-term exterior use.
Project Snapshot
Location: Oberhautzental, Austria
Industry: Fitness / Cycling Studio
Use Case: Exterior Branding Signage
Format: Ø100 cm Round LED Lightbox
Quantity: 2 Units
Installation Type: Wall-Mounted Projecting Façade Sign
What We Delivered
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2 × LED Outdoor Round Display Lightbox Signs
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Ø100 cm diameter circular format
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Acrylic face with aluminium housing
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Black finish for strong brand contrast
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Edge-lit LED illumination system
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Custom high-contrast printed graphics
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Supplied fully assembled, ready for installation
Why This Setup Worked
This configuration was selected to maximise street visibility and reinforce premium brand perception.
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Large Ø100 cm diameter ensures strong presence from distance
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Circular format complements modern studio branding
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High-contrast white-on-black graphic enhances readability
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Even LED illumination ensures consistent night visibility
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Aluminium housing supports durability for exterior conditions
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Clean edge-lit halo effect improves visual impact after dark
The projecting wall-mounted installation increases visibility from multiple approach angles, supporting brand recognition in a street-facing environment.
Production & Finish
All graphics were produced in-house using high-resolution backlit film printing, calibrated to preserve the sharp contrast of SuperCycle’s black-and-white brand identity.
Each unit was:
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Trimmed and fitted in-house
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Quality checked for illumination uniformity
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Tested for consistent brightness across the full circular surface
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Prepared for secure dispatch
The aluminium and acrylic construction ensures a professional exterior finish suitable for long-term commercial installation.
Outcome
The installed Ø100 cm LED round lightbox signs provide SuperCycle with a bold, highly visible exterior branding solution in Austria.
The finished installation delivers:
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Strong street-level brand visibility
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Clear recognition during day and night operation
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Even, glare-free LED illumination
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Durable exterior signage built for continuous commercial use
The result is a clean, modern illuminated façade sign that strengthens brand presence and supports studio visibility in a competitive fitness market.
